WHAT IS mediARC™ ?

Broadcasters and archivists today face daunting challenges when it comes to ensuring that media content is preserved and accessible for the long term. Many broadcasters see their media archive as the heart and soul of their organization. Yet the sheer number of content sources and formats, and the fact that content is constantly changing and evolving, makes it difficult to manage, especially when it comes to digitizing, describing, linking, and storing that content in a way that makes it easy to find and access. Broadcasters and archivists need an asset management system that can ingest, describe, archive, and deliver content so that it fits archival requirements not just for the present, but also for decades into the future. Whereas production departments typically focus only on the next playout date, archival description of content has to serve history, cultural identity, and cultural heritage.

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Based on NOA’s proven, easy-to-use, open technologies, the NOA mediARC system is a flexible framework for media
archive management that makes the whole process easier and more efficient for broadcasters and archives of all sizes. mediARC’s modular structure means you can scale the application perfectly to fit your own performance, security, and distributed usage requirements. mediARC answers the need for structured and flexible content management that has to last for decades, and comes with a range of powerful tools that can digest petabytes of information. mediARC can handle the complex structures needed for proper description and efficient use of an archive’s content, so you can link media data to metadata and storage on a granular level, and even apply FRBR (Functional Requirements of Bibliographic Records).

A powerful and exceptionally fast search engine, capable of combining structured and full-text search capabilities, allows easy access to information through a graphical user interface. Developed in cooperation with dedicated broadcasters, who have profound insights into the archive library world, the mediARC system is designed to meet requirements in three fundamental areas – metadata (description of the media content), media storage and conversion, and workflows (controlling, creating, and processing information).